I’m not saying to live on LinkedIn all day, every day, by scrolling, liking and consuming content, as that probably will not get you much closer to landing a position.

What I am saying is to engage, post and well, “be social”.

If you’re consistent, it helps build awareness and occasionally it might catch the right person at the right time to what marketers deem: CTA, Call To Action (not Certified Technical Architect).

Last weekend, I caught EJ Bantz‘s post that he was looking to hire a Salesforce newcomer in Wisconsin.

No one immediately came to mind, then Tuesday John Schroeder ☁️ a newly certified Admin posted some content and I recalled John being from the Midwest (I couldn’t remember exactly where).

Low and behold, it was Wisconsin.

Ding, ding, ding.

I made the connection between EJ and John and they’re now in discussions.

LinkedIn is a great way of connecting ideas, awareness and opportunities with others, but you’ll need to produce more than consume to get noticed.

“Showing up is not all of life, but it counts for a lot” ~Hillary Clinton